{"id":6319,"date":"2026-03-25T09:31:55","date_gmt":"2026-03-25T13:31:55","guid":{"rendered":"https:\/\/heritageprinting.com\/blog\/?p=6319"},"modified":"2026-03-26T03:20:48","modified_gmt":"2026-03-26T07:20:48","slug":"charlotte-hornets-preview-center-fan-shop-charlotte","status":"publish","type":"post","link":"https:\/\/heritageprinting.com\/blog\/charlotte-hornets-preview-center-fan-shop-charlotte\/","title":{"rendered":"Charlotte Hornets in Uptown Charlotte"},"content":{"rendered":"<h2 class=\"section-sub-hd weight-600 pt-3\">Overview<\/h2>\n<div class=\"hr-dox\"><\/div>\n<p>The Charlotte Hornets needed more than one temporary space while the final phase of the Re!magine Spectrum Center renovation was underway in Uptown Charlotte. A preview center in Fifth Third Center had to help fans and partners picture what was coming, while a temporary Hornets Fan Shop in Founders Hall had to keep retail active and easy to find during the arena work.<\/p>\n<p>Heritage supported both environments with printed graphics and displays that turned renderings, logos, and retail touchpoints into a connected experience. The finished work brought together freestanding SEG fabric backdrops, brushed-metal-look dimensional letters, acrylic renderings, floor graphics, window graphics, and installation support so each space felt intentional from the first glance.<\/p>\n<h2 class=\"section-sub-hd weight-600 pt-3\">Project Goals + Background<\/h2>\n<div class=\"hr-dox\"><\/div>\n<p>Spectrum Center is home to the Charlotte Hornets in the heart of Uptown Charlotte, and the team\u2019s renovation plan included major updates to fan-facing spaces before the building reopened for the next season. The preview center helped visitors engage with that story in a physical space, giving them a clearer sense of what was ahead before stepping into the finished arena. <\/p>\n<p>At the same time, the official Hornets Fan Shop temporarily moved to Founders Hall at 100 N. Tryon Street, a familiar Uptown destination connected to the Bank of America Corporate Center. That meant the project had to do two jobs at once: create a polished walkthrough for the future of Spectrum Center and build a strong retail presence for fans in a second Uptown location.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/heritageprinting.com\/blog\/wp-content\/uploads\/charlotte-hornets-preview-center-fan-shop-01.jpg\" alt=\"Hornets Graphics in Uptown Charlotte\" width=\"990\" height=\"743\" class=\"alignnone size-full wp-image-6204\" \/><\/p>\n<h2 class=\"section-sub-hd weight-600 pt-3\">Process + Solutions Delivered<\/h2>\n<div class=\"hr-dox\"><\/div>\n<ul class=\"text-list pb-4\">\n<li><strong><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/seg-fabric-graphics.php\">SEG Fabric Graphics<\/a><\/strong>: Matte black non-lit SEG frames with block-out graphics formed the preview center walls and the fan shop backwall, creating clean surfaces for renderings, messaging, and merchandise moments. <\/li>\n<li><strong><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/dimensional-lettering.php\">Dimensional Letters<\/a><\/strong>: Brushed silver laminated letters and logos on black PVC identified premium destinations such as Founders Suite, Courtside Seating, Inner Circle Club, Super Suite, RE!magine, and Spectrum Center throughout the walkthrough. <\/li>\n<li><strong><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/acrylic-signs.php\">Acrylic Signs<\/a><\/strong>: Clear acrylic rendering panels, direct-printed on second surface and cleat-mounted, added a polished layer that let visitors study future arena views up close. <\/li>\n<li><strong><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/floor-graphics.php\">Floor Graphics<\/a><\/strong>: A contour-cut Hornets floor decal carried the identity underfoot and helped tie the preview center together from the entry forward. <\/li>\n<li><strong><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/window-graphics.php\">Window Graphics<\/a><\/strong>: Die-cut exterior glass graphics, door graphics, and a QR code helped announce the temporary Hornets Fan Shop at Founders Hall and guide shoppers into the space. <\/li>\n<li><strong><a href=\"https:\/\/heritageprintingcharlotte.com\/sign-installation.php\">Installation Services<\/a><\/strong>: After-hours installation, frame assembly, test fitting, and scheduled removal kept the work aligned with building access, retail operations, and the broader renovation timeline. <\/li>\n<\/ul>\n<h2 class=\"section-sub-hd weight-600 pt-3\">Final Outcome<\/h2>\n<div class=\"hr-dox\"><\/div>\n<p>Together, the two environments helped the Hornets keep energy visible across Uptown Charlotte while Spectrum Center was being reworked. The preview center gave fans and stakeholders a stronger way to engage with what was next, while the fan shop kept the brand present in a high-traffic public setting during the transition.<\/p>\n<p>The finished spaces balanced information, retail, and brand presence without feeling temporary or disconnected. By pairing large-format backdrop systems with smaller detail pieces like acrylic panels, floor graphics, and storefront graphics, the project created a clearer experience and a more polished bridge between renovation season and reopening.<\/p>\n<p>Visit our <b><a href=\"https:\/\/heritageprintingcharlotte.com\/industries\/corporate-offices-and-workplace-environments.php\">Workplace Graphics<\/a><\/b>, <b><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/environmental-graphics.php\">Environmental Graphics<\/a><\/b>, <b><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/experiential-graphics.php\">Experiential Graphics<\/a><\/b>, <b><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/interior-signs.php\">Corporate Graphics<\/a><\/b>, <b><a href=\"https:\/\/heritageprintingcharlotte.com\/products\/event-environments.php\">Event Graphics<\/a><\/b>, and <b><a href=\"https:\/\/heritageprintingcharlotte.com\/sign-installation.php\">Installation Services<\/a><\/b> pages to explore more ways Heritage supports branded environments.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Overview The Charlotte Hornets needed more than one temporary space while the final phase of the Re!magine Spectrum Center renovation was underway in Uptown Charlotte. A preview center in Fifth Third Center had to help fans and partners picture what was coming, while a temporary Hornets Fan Shop in Founders Hall had to keep retail [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6322,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[298],"tags":[],"class_list":["post-6319","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/posts\/6319","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/comments?post=6319"}],"version-history":[{"count":4,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/posts\/6319\/revisions"}],"predecessor-version":[{"id":6337,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/posts\/6319\/revisions\/6337"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/media\/6322"}],"wp:attachment":[{"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/media?parent=6319"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/categories?post=6319"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/heritageprinting.com\/blog\/wp-json\/wp\/v2\/tags?post=6319"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}