Just Perfect, A children’s book by Kimberly Mohns Roberts

Just Perfect

Heritage Printing is proud to be selected to print
“Just Perfect” a children’s book by Kimberly Mohns Roberts

A cute ballerina and her mother have a life lesson to share. All too frequently girls look at themselves in the mirror and see hippo bellies or flamingo legs. The loving mother reminds her daughter that her body is just perfect.

Just Perfect

Kimberly Mohns Roberts’ works are focused on building children’s self-esteem and self-worth. As a teenager, Kimberly struggled with various bouts of depression and anxiety, which eventually led to an attempt at taking her own life. Through a combination of self- determination and family support, Kimberly slowly overcame her emotional difficulties and went on to start a successful business career. After several years of corporate life, Kimberly knew she wanted more out of her career.

Kimberly Mohns Roberts

Her book, Just Perfect, seeks to help young girls establish a positive view of themselves in a world that continually highlights flaws. Through both her literary works and public advocacy, Kimberly seeks to empower the younger generation, so fewer kids have the same experience, she did. Kimberly decided to not only create positive resources for young children, but to also donate a portion of the proceeds to charity. She is committed to supporting charities with a mission to improve children’s confidence and be a resource when they really need it.

“Kimberly’s children’s book offers an uplifting and inspiring message for our young people.” Joe Gass – Heritage Printing

Learn more at: www.momvscareer.com

Kevin Smith
Marketing Manager
Heritage Printing

5 Problems with Marketing Materials

Marketing materials have progressed, all the while many pre-existing forms of advertising continues to pay big benefits. 2017 is a digital world dominated by digital marketing. Prior to the 2008 recession, digital marketing was a fraction of the cost of traditional advertising, not any longer. The market has reversed and old school marketing is much more affordable than digital, here’s why:

Google AdWords

1) Pay to Play: Digital advertising claims to reach thousands (even millions) via impressions, but CPC is the true measure. Cost Per Click is how much you paid when someone clicks the link leading to your ad. If you’re paying a set rate, a high CPC means you’re not reaching many people, a low CPC means you are. If you’re on a Pay Per Click campaign (PPC), like Google AdWords, your daily/weekly budget can easily be manipulated to push your ads to non-relevant visitors, they may click, but rarely convert.

Smartphones

2) Saturated Market: As the Internet grew and smart phone coverage became dependable and faster, advertisers have a larger canvas to paint their picture, meaning your cost to cover a geography increases. Add to that the numerous companies targeting your marketing budget, (with very convincing sales tactics) and the confusion multiplies.

Social Media

3) Social Media: Social media is mandatory and you are measured by your input. Like it or not, we all are judged by the new millennium market, who are social media addicts. Without a SM presence, you are considered inefficient, with a SM presence, you are dissected by every syllable your post. Advertisers will sell you on how valuable their social media advertising can be; demographics, geography, preferences and gender can be a very convincing argument, but do you really have what they’re seeking and will you be pre-judged before the conversion?

Hackers

4) Hackers: Bad people do bad things, always have, always will. Companies like Apple and Microsoft will always strive to secure your connection to the information highway, but no one can ever stop it all (every web security service uses this disclaimer). Is the digital marketing company enticing you creditable? Hackers can easily mask their digital identity.

SEO

5) SEO: Search engines are a constantly moving target, what works today, may get you penalized tomorrow. Trusting in your webmaster to get you on the front page is no longer a viable option, expensive SEO companies or a full-time SEO employee (like me) are the only credible options.

Fear Not! I have Solutions!

Custom printed marketing materials will NEVER go “out-of-style” and will ALWAYS be a valuable and reliable addition to any marketing campaign. Here’s how:

1) There is no Pay to Play scenario with custom printed marketing materials. One price and you own it.
2) Control how you saturate the market with your brand and message.
3) Enhance and promote your social media campaigns with custom printed brochures, newsletters and publications.
4) A hacker has never hacked into a custom printed marketing piece.
5) Use your custom printed signs, brochures and publications to direct your qualified audience to your web presence.

Marketing Materials

Online marketing does work and it works even better when you accompany it with custom printed marketing materials from Heritage Printing.

Kevin Smith
Marketing Manager
Heritage Printing

Meter Boards Can Make You Rich

Meter Boards

Meter Boards

OK, you may have to work it some, but meter boards are a phenomenal marketing tool and good marketing can make you rich.

Meter Boards

Meter Boards

Good marketing entails multiple campaigns, numerous strategies and a carefully planned dynamic process. Each strategy should have multiple layers requiring various approaches to reach its goal, the one common denominator is advertising. Meter boards are one of the most effective, affordable and reusable printed advertising piece.

Meter Boards

Meter Boards

Meter Boards are the temporary signage used for promoting an event, event sponsor, products, services and more. Hotels use meter boards for directions, instructions and to bring attention to event participants. Restaurants like our dry-erase meter boards for their “Specials” which can easily be wiped clean and changed as needed. Meter Boards high impression rates make them effective for wayward signage.

Meter Boards

Meter Boards

We utilize our DIP (Direct Image Printing) capabilities to embed ink directly into a ridged substrate. This method eliminates laminating the substrate (unless it’s dry erase), increases durability and lowers the cost of the sign. The Dry Erase Meter Boards are printed on vinyl, then laminated to a substrate, thus creating the write-able, erasable surface.

Meter Boards

Meter Boards

Meter Board Usages:

  • Book Displays

  • Countertop Displays

  • Directional Signs

  • Dry Erase Boards

  • Event Signs

  • Hotel Signage

  • O.P. Advertising

  • Small Merchandise Displays

THEY’RE ON SALE!

  • Get 2 36” x 84” Meter Boards

  • Green certified material (Green Cell)

  • 1-side or 2-side print

  • Graphic Design not included

  • Discount available for multiple orders

  • 5-day production schedule following final proof approval

  • Expedited Services available

1-Side Print $525.00   $690.00

2-Side Print $699.00   $840.00

http://heritageprinting.com/specials/meter-boards

Kevin Smith
Marketing Manager
Heritage Printing