Magazine Printing – Interview with an Expert

Magazine Printing

Magazine Printing

Magazine Printing

One of the many things that Heritage Printing is known for is its magazines. With the CEO and owner, Joe Gass, having over thirty years of experience in the production of magazines, he has perfected the process: from the initial phone conversation, the proof, production, and delivery. Because of this experience and the guarantee to provide quality visual communication solutions, Heritage provides a piece of mind.

My interview with Joe provided great insight into his background and the magazine production process:

Bethany: What is your role in the magazine process?

Joe: “I’ve been consulting with clients about magazine printing for many years — probably about 30. I talk with them about what they are trying to achieve and go through the process of evaluating how they want to approach their markets and then I work up a quote for them.”

Magazine Printing

Magazine Printing

B: What should the client know when producing a magazine with Heritage?

J: “When they come to Heritage we are going to help them avoid land mines. We are going to be very clear and transparent about what is going on during the process and help them walk through some of the challenges they might have had with other companies in the past. Simply put, they will have a peace of mind. They will not have to worry about whether something was forgotten because we are constantly looking at all the different aspects. This is something that not every company does. Other companies might know about certain errors and not disclose them to the client until later when they can no longer make changes and perhaps disappointing the client.”

B: What is a popular order?

J: “Over the years we are finding that the quantities that people are wanting to produce are getting smaller. There seems to be a lot more magazines, but instead of tens of thousands of copies, it has gone down to thousands or hundreds — turning into micro-publishing. This is where Heritage thrives because we have the ability to come in and produce a quality piece that makes them unique and stand out against the competition. We can work with start-up publishers as well as ones that have been around a long time. We bring value either way.”

Magazine Printing

Magazine Printing

B: Can you explain the binding process?

J: We offer several ways to bind magazines, but two popular types are saddle stitched and perfect bind. It just depends on the page count and the type of the look you are going for. If you are doing something digitally, then we have the capability to do square stitch binding. Square stitch binding is cool because it allows the book to lay flat even if you have a lot of pages and it is not as pricey as perfect bind — we just stitch them in-line in the machine.

Magazine Printing

Magazine Printing

B: Why do you suggest Heritage for their magazine needs?

J: “Magazines are something that we are strategically capable of doing — we have the technology, both digital and offset, to be able to produce the finest award-winning quality all while doing it affordably. We also offer mailing services. Once their magazine is printed and they have mailing list subscribers, we can mail it out for them, so they do not have to worry about that aspect.”

Magazine Printing

Magazine Printing

B: What is your favorite magazine you have worked on?

J: “That’s a tough question. If I had to choose I would say the Heritage Printing monthly newsletter! It is an amazing piece with a lot of great tidbits about print, our clients, and products we use. It is truly fantastic.”

Newsletter Printing

Newsletter Printing

As you can tell from this interview, Joe is passionate about Heritage Printing and its clients. If you have any questions or concerns, Joe, or any of the Heritage staff, are more than happy to walk you through the printing process — to provide reassurance and peace with superior customer support.

Bethany Noel
Guest Blogger

The Cottage Gate

Newsletter Printing

Newsletter Printing

Newsletter Printing

The Cottage Gate is an informative monthly newsletter for the residents of the Columbia Cottage Assisted Living Community. The publication focuses on news and information from the previous month and information for the upcoming month’s events.

Community newsletters have many benefits:

  • Personalization, bringing relative information about residents for other readers to know
  • Calendars, helps all residents know of upcoming events
  • Activity pictures, engaging imagery from past events to motivate readers to get involved
  • Medical information, news and information regarding Medicare FAQ
  • Birthdays, celebrations for friends keeps the readers active and communicating
  • Holidays, events surrounding annual holidays
  • Monthly spotlight, residents and employees alike, helps put a name with a face
Newsletter Printing

Newsletter Printing

Heritage Printing has printed The Cottage Gate for over a year and since that time, I have read every issue and use it as a guide to engage my audience. Creating engaging content with attractive images is not the easiest monthly task I endure, so The Cottage Gate is a benefit to me as a newsletter editor.

Newsletter printing is an easy task for us, our advanced network of digital, offset and heat-set web printing technologies, produce the best quality and enables us to guarantee Pantone color matching of brands and logos.

Newsletter Printing

Newsletter Printing

We take your newsletter seriously and appreciate The Cottage Gate for their trust in us to provide a quality publication, delivered on their schedule.

 

Kevin Smith
Marketing
Heritage Printing

Wall Murals DC

Wall Murals

Improving your office appeal, no longer requires brushing of paint and the mess, fumes and lost time from work associated with it. Why be restricted to a single color, when there is a rainbow collection to select from? Besides, a painted wall (especially eggshell white) is only a canvas to hang pictures or utilize as storage for your endless collection of “Sticky-Notes”.

Wall Murals

Wall Murals

Gone are the days of ugly, drab, “big box store” wallpaper, we offer a much better solution for office appeal, custom printed wall murals!

Wall Murals

Wall Murals

Wall murals are decorative wall coverings, full color, custom printed with the image you provide, or we help you create. It could be your company logo, lettering or a picture that you are fond of, the imagery is unlimited! Often referred to as mural wallpaper art, our murals can be any size you wish, including huge wall art.

Wall Murals

Wall Murals

Transform your lobby, meeting rooms and office walls into a memberable experience that impresses your visitors, encourages your coworkers and demonstrates the professionalism your company provides. Custom printed wall decorations invite conversations that bridge the initial divide for a visit. Modern wall decals can provide a comfort level that ordinary, painted sheetrock is incapable of achieving.

Wall Murals

Wall Murals

Custom art wallpaper is also available; we print in an overlapping flow pattern that enables our finished wall graphics to recreate any image into wall size art. Entire wall wraps or single image murals, we can design, print and install to nearly any surface.

Wall Murals

Wall Murals

Installation

We print on a commercial grade vinyl; it has an adhesive backing that requires no glue to adhere to your wall. Our vinyl will not damage most walls, is able to be cleaned with warm water and a mild detergent, and it’s completely removable. We employ full-time, professional installers that, in most cases, can install your mural in under 2 hours and a complete wall covering in approximately 4 hours.

Wall Murals

Wall Murals

Walls, Floors and More

We stock a variety of vinyl grades, this empowers us to custom print and install window murals, ceiling murals and floor art. Our selection includes perforated vinyl to allow one-way viewing, while blocking the sun from your office. Wayfinding signs are made easy with custom printed vinyl. We can make temporary or long-lasting directional signage and install it to nearly any surface.

Wall Murals

Wall Murals

Examples

If you want to see examples of our work, visit our wall murals web page, we also have numerous examples in our production facility and welcome you to schedule a tour. We are very proud of our work and enjoy showing/educating our visitors on how effective wall murals can be.

Wall Murals

Wall Murals

Wall Murals

Wall Murals

Kevin Smith
Marketing
Heritage Printing